Workbook Photography & Illustration Annuals

How much does an ad cost?

The rate card is available on the downloads page. If you have any questions please contact your sales representative.

Do I get a Workbook Portfolio with my Workbook Annual ad?

Photographers receive a portfolio free with the purchase of a spread. Illustrators, letterers and designers receive a portfolio free with the purchase of a single page.

If I buy only one page in the Photography Annual, do I have to pay for a Workbook Portfolio?

You receive a 50% discount off the Portfolio price.

What if I want my spread reprints uncut?

Pages do not run next to each on printed forms so if you want spread reprints, they will need to be re-plated and run separately. The cost for spread reprints is $900, with an additional $100 to score and fold (ink in or ink out).

What if I don't want the reprints?

If you do not want reprints, you can deduct $90 per page. If you are part of a group, everyone must either choose to receive reprints or to not receive reprints.

How do you choose the placement of advertisers in the book?

We rotate yearly so everyone has the opportunity to be in the front, middle and back of each section.

Do you ever turn down potential advertisers?

We believe that it is more important to create clients than to sell pages. There are people who we feel are not ready to advertise on a national level. We encourage them to invest in developing who they are and refining their craft before buying advertising with Workbook, either in print or online.

Do you help people choose images and/or design their ads?

Yes, we very much want to be involved in choosing images for your ad. We are also available to design your ad. We have incredible creative talent with years of experience in choosing images and creating successful ads that get jobs.

Do you distribute books in Europe?

Yes, in 2008 we distributed 1,000 complimentary books in the UK. For 2009, we plan to distribute 1,000 books in the UK plus another 1,000 books in France.

Do you distribute books in Asia?

We sell approximately 900 books annually in the Asian market.

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Workbook Portfolio

How much does a Portfolio cost?

The rate card will be online soon. Until then, please contact your sales representative.

Can you describe a Workbook Portfolio?

A Workbook Portfolio includes 3 searchable keyword galleries (illustrators and designers also have 3 category/style galleries) with a maximum of 30 images in each gallery.

A Workbook Portfolio also includes a custom gallery, which is not searchable, for your fine art, personal work or any group of images you want to feature.

Click here to learn more about what it includes.

How long will my Portfolio remain active on workbook.com?

Your Workbook Portfolio will be live for one year. At the end of the contract year, you will receive an email reminder to renew for another year. We have a 90+% return rate.

Which image will display for each of my galleries and for my Workbook Portfolio?

You can select which image will represent your Workbook Portfolio. You can also choose which image will represent each of your galleries.

Click here to learn more about how it works.

How many images can I upload to my library?

You can put up to 500 images in your library.

Can I email galleries to art directors from my library?

Yes, and you can email both published and unpublished galleries. You can create an unlimited amount of unpublished galleries so you can customize galleries for a specific recipient. You can email your entire portfolio or just a select gallery.

Click here to learn more about how it works.

Can I see information about who looks at my Workbook Portfolio?

Yes, we track and report statistics on the entire portfolio site, as well as how many people look at your Workbook Portfolio, which images they look at, the most searched keywords, and more. This information is available to you 24/7 and is updated automatically.

What is the most important advice you can give me about getting work from my Workbook Portfolio?

Update, Update, Update. Continually put up new images when they are available. Alternate image order so your portfolio always looks fresh. Only put up your best images. Less is more. Properly crop your images so that the thumbnail version focuses on the most dramatic part of the image. Avoid showing text or type in your image unless it is a part of the image you actually created. Type distracts from the image unless it is a part of it.

Your Workbook Portfolio comes with a unique url. Including it with your print and online marketing and advertising will increase your exposure and impact the work you will get from it.

Don't hesitate to contact a sales representative for assistance in selecting images.

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Workbook Database

Who can advertise in the Database?

See the Database overview page for a list of eligible categories.

How much does a Database ad cost?

A Display Ad with a Highlighted Listing is $320 for a one year term. A Highlighted Listing costs $120 for a one year term. Visit the Database overview page for details. All standard listings are free of charge. Get Listed.

Who do I contact with questions?

David Pavao
323.856.0008 ext. 124
800.547.2688 (toll-free)
david.pavao@workbook.com

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