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Mailing Lists

What is a Custom List?


Make it your own.

Our new Custom List service offers you complete control. By using a powerful set of filters, our data can be sorted and refined until just those contacts remain that you wish to include in your list. A typical Custom List might target fashion photographers in New York, or specific buyers at magazine publishers in Los Angeles, or art directors at ad agencies in Chicago billing over 500m a year.

Custom Lists are assembled through a process of reduction. You begin by choosing the categories you'd like to refine, and then narrow your list by selecting specific geographic areas, titles, hiring habits, specialties, and billings to further customize your selection. Once all of these filters have been applied, you'll get to see exactly who will be included in your list before you purchase, and you can even eliminate specific individuals on a name by name basis if you choose to.

And all Workbook Lists, whether they are selected using our Custom List Service or by using our Instant List order form, are drawn from the same thoroughly edited database, and all lists are sold for one year's unlimited use. The only difference between and Instant List and a Custom List is the way you put it together.


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