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The Workbook Blog is a destination for creative professionals and their agents to share ideas, insights and news. Click here to learn more about Workbook and our services.

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A Dog's Life

Posted by Workbook on 07/20/2016 — Filed under:  FeaturesHeadlineIllustrationPersonal WorkPhotography
Borzoi portrait in a frame
Dogs have been a symbol of faithfulness and fidelity throughout recorded history. One of the most important paintings in the history of Western Art is The Arnolfini Wedding, by Jan Van Eyck, painted in 1434. It's an image that is layered with meaning and  symbols, one of which is a small dog standing at the foot of the painting representing  new found loyalties .   Today in 2016, dogs are ubiquitous in our culture and this is no more apparent than in the advertising, and editorial imagery we see every day. In honor of dogs and the role they play in our lives, we've created this gallery.

Dogs at the window on couch

Little og in a pink wig.

Dogs and ladies at the beach

Dog and man in silhouette.

dogs. To be or not to be

Bull dog in modern interior


dog in five poses

Dog on man's shoulder

small dog watercolor

The Arnolfini Wedding Jan Van Eyck

Rivka Katvan Documents Art on The Street

Posted by Workbook on 07/18/2016 — Filed under:  FeaturesHeadlinePersonal WorkPhotography
mural art

The image of Leda Antonia Machado created by Cuban-American artist, José Parlá and French street artist, JR on a crumbling facade in Havana could be viewed as a symbol of survival. At the age of 94, the subject, has lived through the Cuban revolution and all that followed, and although the building is rapidly deteriorating, her gaze remains steady there. Almost from the time she re-appeared on the the side of a gallery in the Manhattan neighborhood of Chelsea in 2013, however, she began to disappear, as new real estate development began to take hold. But Mr. Parlá seems to take it in stride and accepts that, "When you’re painting on the street, you know you’re going to get covered up. It’s ephemeral and we accept that." Thankfully Rivka Katvan took the time to document this beautiful piece of ephemera, before it was completely gone from view by May 2016. To read more about the project check out this recent article in the New York  Times.

mural art

mural art

mural

mural site

Summer at Richard Solomon's

Posted by Workbook on 07/13/2016 — Filed under:  FeaturesHeadlineIllustrationMarketing IntelligenceMusing OnPersonal Work
Summer in New York

In honor of summer, the crew at Richard Solomon has created a newsletter full of beautiful imagery that evokes everything we love about the season; the sense of freedom, the light,  the colors green and blue and, and just relaxing on a  lazy summer afternoon.    Some were pulled from the archives and some were created especially for the post.  Kay Hsia and the rest of the staff found the perfect words  to match the imagery.  If you would like to receive monthly newsletters regularly email http://www.richardsolomon.com/news/newsletter/

child in swing on tree

Relaxing in flight

Summertime the song

Summer cycling

Then and Now with Eli Meir Kaplan

Posted by Workbook on 07/13/2016 — Filed under:  Advertising CampaignsFeaturesHeadlinePhotography
Couple then and now

Eli Meir Kaplan recently photographed a web and direct-mail campaign for healthcare provider, Highmark, with Partners + Napier. The campaign focuses on the lifelong habits of healthy people who continue to stay active and engaged throughout their lives, living with the same enthusiasm throughout the decades. Eli and his crew had a great time recreating some iconic looks from the 50s, 60s and 70s with the use of styling and props. With the services of a good location scout and tech-scouting on his own, Eli was able to identify existing locations for the "then and now" runner scenario; no Photoshop required. With the use of filters and some other Lightroom magic the digital tech on the shoot was able to give the photos the appropriate "aged" look, dust and all.

runner then and now
AFRICAN AMERICANCOUPLE PAINTING A ROOM
father and son hiking

July Instagrams

Posted by Workbook on 07/11/2016 — Filed under:  FeaturesHeadlineInstagramPersonal WorkPhotography
Photo of a rooster.Car lot.
Gary John NormanEvan Klanfer
monkeysIce cream stand.
Anthony NexTamara Reynolds
Ferris Wheelpaint splattered wall
Tosca RadigondaBill Cahill
kid with dollar sign glasses.watermelon
Saverio TrugliaBeth Galton
Women wrapped up in party crepe paper.bicycle with map
Kristyna ArcherPaul Elledge
American flagrose flattened
Paul ElledgeJoe Keller
green doughnutVW Bus
Sarah Anne WardTosca Radigonda

Workbook Welcomes JSR

Posted by Workbook on 07/11/2016 — Filed under:  Advertising CampaignsCGIFeaturesFilm/Video ProductionHeadlineIllustrationMarketing IntelligencePhotography
Enjoy Balloons

Ten years ago, Jamie Stephen Represents, AKA, JSR, was a small London agency that exclusively represented photographers. Today, it's a multi-disciplined agency ready to take on the U.S. market. We're pleased JSR chose to partner with Workbook in their first major international push.

JSR promotes and markets a unique and diverse roster of talent including directors, photographers, stylists, CGI artists, illustrators, lettering artists like Yippiphey (image above), and animators, working in all sorts of mediums. The agents at JSR also function as content producers who can take a brief, scale it to the client's needs, and service a project from start to finish within a brand's guidelines. One example that displays their full range of capabilities is a recently completed print/outdoor/online project for Mall of the Emirates. Y&R Agency, Dubai approached JSR with a concept outline, and JSR took it from there, developing the creative treatment with PEROU and maintaining communications with the mall concessions to ensure all brands and industry sectors were represented. All casting, styling, and shoot production was handled by JSR, and post-production and CGi work was produced by BOOM with coordination by the JSR team.

Mall of The Emirates

One area where JSR hopes to make a mark in the U.S. is cars. They see the current car market as buoyant and exciting  thanks in part to technology combined with expert production knowledge and contacts. They can now provide a massive amount of high-quality content for their clients to use across all their channels. The agency's still and motion capabilities are also well illustrated with a recent project for Honda/Acura NSX, shot on location in San Francisco and Las Vegas for the agency Mullen Lowe by Lee Brimble.  Oliver Paffrath, Carl Lyttle and Satoshi Minakawa are also on the roster specializing in cars.

Honda Acura

Honda Acura shoot

Honda Acura shoot

The JSR Team is always on the lookout for new emerging talent and are not afraid to add an artist that might appear less than commercial. In order to round out their roster in the future, they would like to add a creative director or two, as well as brand influencers, but as they told us the most important condition when adding new talent  is "that we love the work."



JSR | LEE BRIMBLE | ACURA NSX from JSR Agency on Vimeo.

Jason Lindsey Goes on the Road for Bad Boy

Posted by Workbook on 07/11/2016 — Filed under:  Advertising CampaignsCinemagraphsFeaturesFilm/Video ProductionHeadlinePhotographyProductionbehind the scenes
Bad Boy off road vehicles

Jason Lindsey's recent shoot for Bad Boy Off Road was, in his words, "a dream job." It not only involved multiple locations in California, Utah, Georgia, South Carolina, and Illinois, but the sort of multi-tasking skills necessary for a collaborative, hybrid shoot that netted strong branded content the client needed for multiple platforms. The New Stampede 900 4x4 was added to the line of Bad Boy vehicles after years of testing and research, and the client wanted a new branding campaign that featured the vehicle in its natural habitat,whether it be for work or play. The resulting campaign created an entirely new visual identity for the brand that put the power sports world on notice.

The campaign actually required three different shoots in order to capture the content needed for various projects. First, two days were spent in Illinois shooting farm scenes and three days in Utah shooting ranching, trail riding, and hunting. Next came three days in Georgia and South Carolina shooting the electric versions of the vehicles. The third, and last, segment was a three-day shoot in California capturing more farming and ranching and then back to Georgia for two days in the factory. The total production produced  3o sec. and  60 sec for TV spots, a brand film, four web videos, and of course, thousands of amazing still images shot during each scenario. Once the still edit was complete images were also selected for the creation of Cinemagraphs.

Even with a clearly established vision for a project as well conceived as this, the creative team understood that with stunning locations such as these there would be moments worth grabbing that were not on the shot list, and Jason managed to capture it all and then some. As Lisa Lorraine, creative director/art director told us, "Jason Lindsey was the perfect partner for this project. He understood our vision from the beginning and immersed himself in the entire process. He went above and beyond to ensure he could contribute in a way that would elevate the final product. From pre-production to shooting to directing, he pushed the limits to create imagery that was befitting of the new brand vision. On set, Jason was very enjoyable to work with. He led a talented team and collaborated in every step of the process. It was also great having him fully involved with the final video edit. He upheld a vision that truly captured the spirit and emotion of the project. It’s been an incredible experience and resulted in great success for the new Bad Boy Off Road brand."    -Suzanne Semnacher

Bad Boy of road vehicles
Bad Boy off road vehicles

Bad Boy off road vehicles

Bad Boy off road vehicles
Bad Boy off road vehicles

Bad Boy off road vehicles

Bad Boy off road vehicles

Latest Additions: July 10th - July 16th

Posted by Workbook on 07/11/2016 — Filed under:  FeaturesGalleriesHeadlineLatest Additions
Sam Chivers
For several years Sam Chivers worked for a design/illustration studio producing work in a wide variety of styles for many different clients. In his spare time he explored more creative self-directed projects, bringing together his love of drawing and geeking out on the computer. His projects quite often ended up as screen prints, a process Sam has grown to love because of the restraints it imposes. His work naturally veers towards that blurry border point between science and nature. Recently, he's become aware of how much he's influenced by the countryside in which he lives and his tendency to fictionalize it through drawing.

Colorful illustration of man overlooking landscape.

Stuart McClymont
Stuart McClymont has photographed professionally for more than 18 years. He has a plethora of experience in shooting portraits and fashion imagery. His passion for lifestyle photography is perfectly complimented by his vast technical knowledge; his love for his work makes every shoot a pleasure. He has built an impressive commercial portfolio, shooting advertising campaigns for a broad spectrum of clients.

Conceptual photo of gun slinger.

Neil Stevens
Illustrator Neil Stevens is graphic illustrator and image maker based in St Albans. His contemporary illustration style translates beautifully to a wide range of categories including music, sport, travel, technology, and finance.

Portrait illustration

UNA
UNA studio launched to unite creative thinkers and doers, clients, and audiences in a way that was missing from the agency landscape. Working with only the best creatives, they produce bold colorful work across a variety of outputs, with all final product full of expression, personality, and movement. The UNA folio has been described as hallucinogenic and refreshingly unique, and it never fails to impress with its imagination. The UNA folio is varied with particular interests in lifestyle, sport, and fashion.

Illustration of cyclist.

Harrison Edwards
Illustrator and designer, Harrison Edwards draws things he likes, and his work reflects his love of combining retro and modern styles. After studying at the University of Sanford in graphic design, he was determined put his passion and talent for illustration into practice. Harrison is now Manchester-based and works out of his studio there. The wit found in Harrison’s work adds a certain edge to any campaign, and he has been busy since graduating.

Retro-styled poster

Brian Maranan Pineda
Brian is a Brooklyn-based photographer specializing in lifestyle, portrait, and travel. His authentic imagery has become a natural extension of himself, along with his love of travel and meeting new people. Each year he takes 3-5 weeks to travel to a new country for a sense of adventure and just to take pictures. His professional and personal work have taken him to Mongolia, China, Cambodia, Colombia, Sri Lanka, Laos, Hong Kong, Myanmar, Thailand, the Philippines, Japan, the Dominican Republic, Argentina, Mexico, Luxembourg, Belgium, Holland, France, and all over the U.S., and with more places to go.

Portrait

FutureDeluxe
FutureDeluxe is an experimental creative studio driven by research, technology, and the pursuit of new aesthetics and techniques. The work spans a wide range of industries from fashion to technology, music and entertainment, and for brands such as Adidas, Beats by Dre, Disney, Nike, Nvidia, and Sony.

From CG to moving image, interaction, design and film production, FutureDeluxe produces unique creative content for screens of all sizes.

CGI'd Adidas illustration

Lydia Shirreff
Illustrator, paper engineer, and set designer, Lydia Shirreff creates unique and diverse paper sculptures for set design, props, advertising, and fashion commissions. Her work shows a youthful joy of craft and color, as well as a huge amount of precision and geometry. Paper modeling in both 2D and 3D, her work encompasses a love of vibrant color, pattern, and detail.

Paper sculpture of Adidas tennis shoe.

Simon Prades
Simon Prades, born in 1985 into a German-Spanish family, lives in Saarbrücken, Germany with his wife and son. After finishing university with a diploma in graphic design, he has worked as a freelance illustrator for clients in editorial, publishing, sports, advertising, and film.

Simon works in analog techniques, such as ink, pencils, or watercolor, but also digitally. His work is often a combination of detailed and complex drawings and narrative ideas. Depending on the subject, his illustrations can also be rough, spontaneous, and moody. He also creates slightly animated versions of his illustrations, which can be used in digital publishing and media.

Conceptual illustration of Alfred Hitchcock.

July Editor's Picks

Posted by Workbook on 07/11/2016 — Filed under:  Editor's PicksFeaturesGalleries
Birthday cake with a hundred candles.Conceptual illustration of clock.
The VoorhesElvis Swift
Conceptual illustration of dovePhoto of puppy.
Jim FrazierBrian Steege
Horse wearing tutu.Conceptual illustration of many wearing xxxxxL underwear.
Mark LaitaMichael Sloan

Latest Additions: July 3rd - July 9th

Posted by Workbook on 07/05/2016 — Filed under:  FeaturesGalleriesHeadlineLatest Additions
Raid71
Illustrator and art director, Chris Thornley, AKA Raid71, always wanted to draw comics. Inspired by Alan Moore and Grant Morrison, he spent six years studying art and design before realizing his dream career as a full-time graphic designer and illustrator. His retro illustration style, classic take, and detailed line work has charmed lifestyle brands.

Illustration of Watership Down cover.

Patswerk
Illustrator trio Patswerk was founded in 2008 by long-time friends Ramon Avelino, Rogier Mulder, and Lex van Tol. Producing bold illustrations with an attention to detail, their work is playful and often colorful, as they incorporate fun, clean lines and the occasional moustache in their designs.

Based in the Netherlands, the illustrators love to create things that make them happy. They care about nicely printed stuff and are always looking for that perfect paper sample, but can get equally excited about a funky RGB color or a smooth animation. Most importantly, they're always up for challenging new projects to build on their already-impressive client list.

Illustration of woman kickboxing.

Brian Maranan Pineda
Brian is a Brooklyn-based photographer specializing in lifestyle, portrait, and travel. His authentic imagery has become a natural extension of himself, along with his love of travel and meeting new people. Each year he takes 3-5 weeks to travel to a new country for a sense of adventure and just to take pictures. His professional and personal work have taken him to Mongolia, China, Cambodia, Colombia, Sri Lanka, Laos, Hong Kong, Myanmar, Thailand, the Philippines, Japan, the Dominican Republic, Argentina, Mexico, Luxembourg, Belgium, Holland, France, and all over the U.S., and with more places to go.

Photo of Indian woman smiling.

Luke Waller
Illustrator Luke Waller's unique color palette and instantly recognizable hand-drawn illustration style adapt beautifully to the editorial, advertising, and publishing markets. His portraiture work can be seen regularly in editorials illustrating world leaders and celebrities from Angela Merkel to Amy Poehler.

From his base in Bath, Luke works for clients such as the Financial Times, British Airways Highlife magazine, Market Life magazine, and BBC History. As a side project, Luke is currently working on illustrating his own book based on true stories from his father and uncle's time in The Police.

Conceptual illustration of giant catfish swimming with businessmen.

Stuart McClymont
Stuart McClymont has photographed professionally for more than 18 years. He has a plethora of experience in shooting portraits and fashion imagery. His passion for lifestyle photography is perfectly complimented by his vast technical knowledge; his love for his work makes every shoot a pleasure. He has built an impressive commercial portfolio, shooting advertising campaigns for a broad spectrum of clients.

Conceptual photo of gun slinger.

Yippiehey
Illustrator and typographer Yippiehey is the alias of German designer Jacob Eisinger, who specializes in incredible 3D illustration. His love for type and CGI expertise have led to a focus on type-driven design with his extraordinary portfolio winning him an ever-expanding roster of clients. Yippiehey recently won the Communication Arts magazine 2016 Award for Excellence in Typography.

Conceptual illustration of emojis.

Matt Hind
Matt Hind has a unique take on classic style that perfectly compliments high-end fashion. Matt has a skill for capturing cinematic moments on location. His images have an elegant quality, and he is experienced at working with natural light. Matt seeks out an emotional authenticity in his photography with a strong emphasis on blending traditional, classic, heritage style with exciting narratives.

Fashion photo of woman in dress.

Giulio Bonasera
Giulio Bonasera is an illustrator, born in Italy in 1986, with a degree in printmaking from the Academy of Fine Arts of Rome. He regularly collaborates with US and European magazines, publishers, institutional, and independent projects.

His work has been featured in 3x3 Illustration Student Annual no. 11 and Directory, recognized as honorable mention and merit, and in Creative Quarterly magazine.

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